Posts Tagged ‘ marketing ’

AT&T ‘It’s Not Complicated Up Top’ Commercial Stars NBA Legends Russell, Bird, Kareem and Magic (Video)

April 1, 2013

AT&T released a new commercial starring NBA legends Bill Russell, Larry Bird, Magic Johnson and Kareem Abdul-Jabbar. The “It’s Not Complicated Up Top” TV advertisement is all about informing consumers that AT&T has a massive network supporting both 4G HSPA+ and LTE technologies. The ad begins with a host asking the quartet of former...
Continue Reading »

HTC to Replace ‘Quietly Brilliant’ with Louder Tagline, Significantly Increase Marketing Spending in 2013

March 25, 2013

HTC’s new Chief Marketing Officer, Benjamin Ho, has revealed plans to make significant changes in the way the Taiwanese company promotes its products. The “Quietly Brilliant” tagline, which HTC introduced years ago, will be retired in favor of a new, bolder slogan. “We have a lot of innovations but we haven’t been loud enough,”...
Continue Reading »

HTC One BlinkFeed Commercial (Video)

March 21, 2013

After briefly taking time out to attack the Samsung Galaxy S4, it looks like HTC is back to focusing solely on its own flagship Android smartphone. The Taiwan-based handset-maker posted a short video advertisement promoting the HTC One and its new BlinkFeed software. BlinkFeed streams all your favorite content, including news, social networks and...
Continue Reading »

HTC One vs Samsung Galaxy S4 in Times Square (Video)

March 19, 2013

We could have an Android civil war on our hands, as HTC is still aggressively targeting Samsung in the wake of the Galaxy S4 unveiling event. Immediately after the announcement, HTC took the battle to Twitter by Tweeting and Retweeting negative comments about the new Galaxy S4. HTC referred to the Galaxy S4 as...
Continue Reading »

First Samsung Galaxy S 4 Promo Video

March 14, 2013

Here’s the first promotional video for the new Samsung Galaxy S4 Android smartphone. The introductory video gives a quick four and a half minute rundown of the hardware and software of the device. For full details on specifications and features, check out our post-announcement article. Video Description: Highly crafted design with a larger screen...
Continue Reading »

LG Mocks Samsung’s Galaxy S IV Times Square Billboard with Neighboring Optimus G Ads (Image)

March 14, 2013

Samsung recently invaded New York’s Times Square with billboards teasing today’s Galaxy S IV announcement, but it appears LG has taken the opportunity to troll their biggest competitor with advertisements of their own. As shown in the image above, LG’s new “Optimus G is Here 4 You Now!” ad has been placed directly above...
Continue Reading »

Samsung Prepares for Galaxy S IV Launch with Street Performance in New York’s Times Square, Electronic Signage in London and Hong Kong (Video)

March 13, 2013

Samsung is already making its presence felt in New York City in anticipation of tomorrow night’s Unpacked 2013 event, as evident by the video above featuring a musical dance performance right in the heart of Times Square. Photos below also show various electronic billboards and signage being put up at Times Square, London’s Piccadilly...
Continue Reading »

Swimsuit Model Showers with Water-Resistant Sony Xperia Z Android Phone in Front of T-Mobile Store (Images)

March 11, 2013

A T-Mobile store in the Czech Republic started promoting the new Sony Xperia Z in a way you’ve probably never seen before. As you can see in these photos, T-Mobile CZ hired a swimsuit model to shower with the new Android smartphone in order to show off its water-resistant capabilities to the passing public....
Continue Reading »

New Google Nexus 7 Ad Targets Cooks and Travelers (Video)

February 21, 2013

Google posted a new advertisement on YouTube for its popular Nexus 7 Android tablet. After the video went public recently, Google quickly removed it or set it to private, presumably because it wasn’t meant to go live in the first place. Fortunately, YouTube user spangler736 made a copy and uploaded it for our viewing...
Continue Reading »

Nexus 4 with Google Now Promoted During Grammys in New Commercial (Video)

February 11, 2013

Google aired a new ad during the Grammys tonight which highly promoted Google Now and the Nexus 4 Android smartphone. The commercial does a fantastic job at informing consumers across the globe that the Nexus 4 can give you “just the right information at just the right time” with Google Now. A rival to...
Continue Reading »

Samsung Super Bowl XLVII ‘Next Big Thing’ TV Ad with LeBron James, Seth Rogen, Paul Rudd (5 Minute Video)

February 3, 2013

The Big Pitch is here! Samsung just posted its 2-minute Super Bowl XLVII TV advertisement on YouTube, which can be viewed above, prior to the big game between the Ravens vs 49ers; or maybe I should say before the “Big Plate” featuring the San Francisco “50-Minus-1-ers” v.s. the Baltimore “Black Birds.” Like the much shorter teaser,...
Continue Reading »

Samsung 2013 Super Bowl XLVII Commercial Teased with Seth Rogen and Paul Rudd (Video)

January 31, 2013

It appears Samsung will again pay top dollars to unleash a new ad during Super Bowl XLVII this Sunday. Last year, during Super Bowl XLVI, the Korean manufacturer enlisted the help of Justin Hawkins, lead singer of The Darkness, in order to hype the original Galaxy Note Android smartphone-tablet hybrid, otherwise known as a...
Continue Reading »

Samsung Galaxy Note II ‘Office Upgrade’ Commercial (Video)

December 27, 2012

Now that Christmas is over, it looks like Samsung is adjusting its Galaxy Note II marketing efforts from regular consumers to business men and women. In the company’s latest TV commercial, titled Office Upgrade, Samsung features the Galaxy Note II in a comical office scene in which two employees discuss the usefulness of the...
Continue Reading »

Samsung Parodies Own ‘Work Trip’ Commercial with Santa and Mrs. Claus for New Galaxy Note II, Galaxy S III Christmas Spot (Video)

December 17, 2012

Remember Samsung’s sexually suggestive “Work Trip” commercial for the Galaxy S III Android smartphone? You know, the one where a husband is leaving for a business trip and his wife surprises him with a last-second NFC sharing of what’s hinted to be a homemade sex-tape as she warns him not to watch it on...
Continue Reading »

Samsung Dominates Most Viral Tech Ads of 2012 List, Galaxy S III Commercial Takes Top Honors

December 6, 2012

Samsung dominated Visible Measures’ list of the Top 10 Most Viral Video Tech Ads of 2012 by nabbing four of the ten spots. The Korean manufacturer’s popular Galaxy S III Android smartphone commercial, titled “The Next Big Thing is Already Here,” received top honors with over 71 million views. If you recall, that was...
Continue Reading »



Video