HTC’s new Chief Marketing Officer, Benjamin Ho, has revealed plans to make significant changes in the way the Taiwanese company promotes its products. The “Quietly Brilliant” tagline, which HTC introduced years ago, will be retired in favor of a new, bolder slogan. “We have a lot of innovations but we haven’t been loud enough,”...
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T-Mobile USA will be adding unlimited nationwide 4G data to its arsenal on September 5. No data caps, speed limits or bill shock – that’s how Magenta seems to be marketing the new unlimited 4G add-on in its official press release, which can be viewed below. Current subscribers can upgrade their existing service by...
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You wouldn’t think it, but Verizon Wireless and fast food chain In-N-Out Burger actually have something in common: a secret menu. Big Red’s Share Everything plans allow families to share from a pool of data at a rate of 2GB for $60, 4GB for $70, 6GB for $80, 8GB for $90 or 10GB for...
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AT&T announced its Mobile Share plans in mid-July with a tentative launch time-frame of August, but now the second largest wireless carrier in the U.S. has set an exact availability date. The new plan options will go live starting August 23rd. Similar to Verizon’s Share Everything plans, AT&T customers under the same plan can...
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Today, AT&T announced its new Mobile Share Plans which will allow customers to share data across multiple smartphones, tablets and other mobile devices starting this August. Similar to Verizon’s Share Everything plans, AT&T customers on the same account can get unlimited voice/texts per line while sharing a limited amount of data between up to...
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Posted above is Verizon Wireless’ TV commercial for their new Share Everything Plans, which go live tomorrow, June 28th. The Share Everything plan scheme is simple: you get unlimited talk, unlimited text, and then share data from a single pool between up to 10 devices. For example, you pay $40 per smartphone on the...
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Verizon Wireless confirmed earlier this year that they will be launching shared family data plans by mid-2012. Well, the latest leaked screenshot showing a Verizon data usage calculator may indicate that we’re inching closer to a small-scale launch. Currently, Verizon allows families to share voice and texts, but not data – instead requiring each...
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Verizon Wireless Communications CFO, Fran Shammo, apparently confirmed at an investors conference that shared family data plans will likely be offered around mid-2012. Shammo commented, it’s “a very complex equation because we have to make sure that it’s good for Verizon and it’s also good for the customer.” He then elaborated by saying, “it’s...
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Sprint will raise the current ETF (Early Termination Fee) from $200 to $350 starting September 9th. This puts Sprint’s customer exit policy in-line with competitors AT&T and Verizon Wireless. Sprint spokesperson: Beginning September 9, Sprint is introducing a new pro-rated policy for ETFs for customers purchasing advanced devices such as smartphones, tablets, notebooks and...
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