Samsung has put out a new 30-second cut of the “Designed for Humans” Galaxy S III commercial. It still focuses on the same scenarios as the original, but this time it actually features more of the device and its purpose within those scenes. For example, you can clearly see the usage of the camera and S Beam features. The previous ad was longer, yet it somehow didn’t portray the significance of the Galaxy S3 in those situations, which made the commercial kind of ambiguous for those who aren’t familiar with the latest Android trends. This new one is more balanced as it shows both the human element and the device in action. Check out both below.
Capture precious moments of your loved ones as Best Photo sees their best side. Then share what’s in your heart with S Beam. Simply place two GALAXY S IIIs back-to-back to transfer pictures, music, videos, and more, effortlessly. And just before you wind down for the day, Smart Stay waits till you’re asleep before it dims the display. Smart enough to detect your face, voice and motions, the GALAXY S III adapts to you to provide a more convenient and natural experience. The GALAXY S III. It understands you.
Note: also check out the Galaxy S III A Day in the Life ad.